Just got in the most adorable baby booties and security blankees from Max Daniel Baby! The boutique Los Angeles-based company known for its luxurious and chic baby blankets and decadent adult animal print throws is a winner of Disney’s prestigious iParenting Media Award. These popular blankets are a favorite gift of several television networks and loved by celebrities.
Apple Seed on TV!
Apple Seed’s video is currently airing and will be up On Demand through mid-December. You can view the video On Demand by going to Get Local > Entertainment > Best of the City > DC Apple Seed.
Apple Seed is participating in Boutique Week and featuring our 35th Anniversary Coupon (15% off your entire purchase)!
Participating retailers throughout the city will offer discounts, special offers, and events. One lucky shopper will walk away with a grand prize worth over $1,000!
Grand prize includes a $100 gift certificate for the Torpedo Factory, a one-night stay at the Morrison House in historic Old Town Alexandria, and prizes from 15 other retailers.
Shop Boutique Week for your chance to win!
For more info, visit http://www.AlexandriaBoutiqueWeek.com.




The much awaited Fall 09 Daily Tea Collection has finally arrived. These are all adorable and affordable mix and match pieces for baby boy and baby girl (3mos - 24mos). You can make ten outfits out of 4 pieces and keep your little ones looking great without breaking the bank!
Second Annual Old Town Boutique District Scavenger Hunt!
Don’t miss out on the Second Annual Old Town Boutique District Scavenger Hunt! 27 stores will offer free in-store gifts and discounts to shoppers on Septmber 18-20! Just print out your shopping passport and get it stamped at all the stores to receive free gifts and enter to win one huge prize!
Old Town Boutique District On News Channel 8!
Check out the great article below on the Old Town Boutique District’s Successful Marketing Campaign!
Alexandria (web | news) , Va. - Some local merchants in Old Town Alexandria are getting through the recession by sticking together.
It’s easy to overlook some of the stores in Old Town because there are just so many that line the busy, colonial streets. That’s exactly why a small group of local retailers decided to stand out by putting themselves on the map — literally.
“If anyone comes in here and says, ‘I’m new to town, can you tell me some other great places to shop?’ We will hand out the map and say, ‘This is where you want to go — here, here and here,’” said Amy Rutherford, owner of Red Barn Mercantile.The map is part of a larger marketing campaign for the Old Town boutique district which started almost two years ago. For a monthly fee, stores can join the team and all the money goes into advertising and special events.
“We realized that if we pooled our resources we could reach more customers and save money,” said Kim Putens, co-owner of Bellacara.
Business owners say the exposure is priceless, especially during tough economic times. “This is a great way for me to reach 25,000 people that I can’t normally reach for a small business,” said Rutherford.
Nancy Pollard says frequent e-mail blasts thanks to the boutique district has brought new customers into her store. “I even had one who came directly and said, ‘I’ve been shopping down here for several years, and I never knew you even existed and I’m so glad I found you,’” Pollard said.
The boutique district also receives support from Alexandria with the city matching the marketing dollars. Stores received nearly $50,000 in the past two years.
To celebrate our first anniversary, the Old Town Boutique District is holding its second annual Scavenger Hunt! From Friday, Sept.18th to Sunday, Sept. 20th, visit each member of the Boutique District and receive your special anniversary gift. Each store will have a special gift just for you! Check out all the details below.
Old Town Boutique District Summer Shopping Stroll!
The kids are out of school, the sun is shining (cross your fingers) and the muggies have arrived. But it’s not officially the Summer until the Old Town Boutique District hold its annual Summer Shopping Stroll - June 26, 27 and 28. Visit the 20+ member boutiques discounts, gifts (with purchase) and events.

